Wednesday, June 4, 2008

WWF - The rainforest massacre

Copy: "250.000 hectares of rainforest are mown down every week.
Preserve forests by only buying wood that carries the FSC label."
(250.000 hectáreas de selva tropical son taladas cada semana.Preserva las selvas comprando únicamente madera que lleve la etiqueta FSC)



Agency: Publicis Conseil, Paris
Executive Creative Director: Olivier Altmann
Art Director/Copywriter: Reza Behnam
Photographer: Vincent Dixon
Retoucher: Studio Kilato

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